Script

Have you been struggling in and feel like they are really good use of your time?

I cannot tell how many sales people came and feedback to us that it doesn't work anymore , there is no way to make it work

Yes! I agree， cold calling sucks

But do you know that your phone can be one of the greatest lead generation tool if you do it right

According to the statistics research done by RAIN Group

82% of buyers say that they accept meetings with salespeople who reach out to them over cold calls.

They also say that 70% of salespeople contact them over the phone to book meetings.

So Today I am going to share with you a simple call structure on how you can start a phone sales conversation with any prospect

Step 1 -Research your prospect, and find information about your prospect that can be a reason for you to connect.

Our mantra of outbound prospecting is always like this

If you want 30 min of my time, you better hell spend 5 to 10 minutes research about me 1st before you contact me

Step 2 - Introduce yourself & ask the prospect "how have you been"

This may shock you but according to the research done by Gong

 

Using the “How have you been?” line resulted in a 6.6x higher success rate in booking a meeting compared that if you are not 

This phrase is a pattern interrupt that's unexpected and scrambles the prospect brain a good way.

Step 3 - State the reason for your call

Here is another study done by Gong group, it shows that stating the reason for your call increase the success rate by 2.1x 

Because human crave reason, even today your reason is not particularly strong reasons, People just need something to explain what happened..

Step 4 - Is to ask for permission for a 30 secs to 1 min time of your prospect to give you a chance to show them value and how you can help them

Now this is one of the most crucial part, 

Because when we are calling somebody, we are interrupting other people day. 

And one of most question that goes through our prospect mind is 

How long is this stranger is gonna take my time, 

Will he keep on rambling and rambling on?

So what we want to do is to bring this conversation upfront and deal with it

So that we can put our prospect mind at ease and they can focus on what we want to say

Ok so now you have understand the 4 steps let's put it in practice

Ring Ring

Hello

Hey john, this is Sarah here from ABC company. How have you been?

Err... Good..

Great! The reason why I am calling you because I saw on Facebook that you are running advertisement on your latest promotion. And based on our understanding on your company, we feel that we may be able to help you to get more leads and reduce your company advertisement cost

Btw before I continue, can I just take 30 secs to tell you what we do and how we may be able to help your company? You can stop anytime if it doesn't make sense to you and I won't take anymore of your time. Fair?

Ok

BOOM! There you go...So that is how you start a conversation with any prospect...

Now before I go, if you are a sales professional or business owner

And you want to close more sales but You haven't found an effective way

To close your client consistently

To get more qualifiend appointment without cold calling

Or maybe you have prospect not replying you but you haven't found an effective way on follow up with them

And if you are looking to get more coaching on how you can improve your skill to close more sales and close faster 

Feel free Checkout the closesalesfaster.com