How to Overcome The Fear of Rejection In Sales

Do you ever get worried about sales rejection?




Rejection in sales is a constant state that every sales professional will encounter.




Now it can feel very demoralizing for you when you do not know how to overcome it.

You know you need to pick up the phone to make the dial

Your manager is stressing you out on why you are not hitting the KPI

You know your back is burning that very soon you will not be able to put food on your table

But somehow it is just hard to pick up the phone and call

Somehow it is just hard for you to ask for the order even though you know your product and services can greatly benefit your prospect

There is no doubt that ​​​Overcoming the fear of rejection is one of the toughest things for salespeople to do.




But if you are able to overcome this fear, your income will skyrocket so much that leave your competitor and your colleague wondering how did you do that?




Today we are going to share with you 5 simple strategies on how you can overcome your fear of sales rejection

Strategy 1: I wish I can meet more people just like you

I am sorry I am not interested. Please don't call me again

Thank you, I wish I can meet another 100 people just like you

Huh? What did you say?

I wish I can meet another 100 people just like you




Now, you don't say the above line when you encounter the I am not interested objection but this is one scenerio that you want to play in your mind again and again and you will feel very different when it comes to picking up the phone

The reason why you fear rejection so much is because you put yourself into a position of being judged

If today the prospect say No

It means you are the bad person

You are that annoying salesperson

And you don't deserve their attention

And you don't deserve to live

And this pose a great threat to your ego

Human have the tenancy of craving acceptance and love from other human being

When you are accepted, you will have more backup

which means it increase the likelihood of your survival

So when you play in your mind that I wish I can meet another 100 people who rejected you. What you do is you pattern interrupt the idea that getting rejected equal death

But the question is why do you want to constantly seek out people who rejected you. This doesn't make any sense.

According to Pareto principle of 80/20 rule, it says 20% of your client will give you 80% of the revenue. 

We call this type of prospect a qualified prospect

What differentiate a top sales people and a mediocre sales people is that top sales people is able to find the qualified prospect faster than the mediocre sales people

But in order to find a qualified prospect that you can close  you must disqualify a large number of unqualified prospect as fastas you can because 80% of the people you talk to will be unqualified.

So that means every single "No" that you hear, you are moving a closer to a YES

That is the reason why we celebrate every time our prospect say No, 

Just think about this,  would you rather deal with  a prospect who tell u directly that he is not interested or deal with a prospect who pretend he is interested but he will not buy from you no matter what?

Strategy 2 - They are dying to hear from you

One of most common assumption that salespeople make when it comes to contacting stranger is they assume that their prospect do not want to hear from them.

John can I ask you a question

Sure of course

If let's say today some stranger call you out of nowhere and interrupt your day, would you like it?

Of course not! How dare they come in and interrupt my day. I am busy and I have no time to entertain a stranger

Ok! But if let's say that stranger call you because he wanted to sign a million dollar contract with you?

Oh yea, of course I definitely welcome him.

But why are you ok with him interrupting your day when he wanted to sign a million dollar contract with you

Because that is million dollar, do you know how much my life will change if I seal that deal?

So what you mean is the reason why you are ok with this stranger to interrupt your day because you know he can bring tremendous value to your life. Is that right？

Yeah 

And there you go, you see, most sales people when they 1st pickup the phone to call the stranger

They talk about feature and benefit of the product 

But what they fail to demonstrate to their prospect is how they can add value to their life...

So you must understand what is the value that your product and services can bring to your prospect

What pain and problem that you can solve for the prospect.

If you can demonstrate that you can solve or remove some of the pain that your prospect is experiencing

Your prospect will be much more happy that you call him because he sees that you can bring value to his life.

So why not assume that your prospect is dying to hear from you.

If your product & services can solve their pain & problem, 

You will be surprise how warm the prospect will be to you when he sees you can add value to his life?

Strategy 3 - Every call I made, I make X amount of dollar

Let's suppose that out of 100 outbound call you make, 10 people will go into an appointment with you.

And those 10 people, you will be able to close 2 people on a RM 2000 product.

So meaning every 100 outbound call u make, you will be able to close a Rm 4000 sales

If you divided it by 100 outbound call you make, you make RM 40 every call

So whenever you make each outbound call, you mark to yourself that you just made RM 40 out of that call

With this mentality, what we want to do is to rewire our brain that 

1 outbound call = Money

The more outbound call you make, the more money you make..

Just imagine this, every time you want to make an outbound call

Your mind is thinking about the rejection